10 AM Apotheke

Greece

From the region of

Crete

PRODUCT character

Hand-cut in Crete using cold-pressed olive oil and a traditional family recipe. A dense, small-batch bar that prioritizes botanical integrity over mass production.

about the maker

An Athens-based studio that captures the Cretan soul through old apothecary traditions. Their flagship store reflects respect for raw, botanical origins and handmade precision.

johny's NOTES

More than a scent, this is the 10AM aesthetic in solid form. A heavy piece of Cretan tradition that captures the raw, unrefined soul of their Athens flagship store.